Four Free Ways to Gain Publicity

Gaining publicity doesn’t have to require throwing expensive events. You don’t need to buy advertising space, either. Instead, you need to do look for new and interesting ways to attract news agencies, without spending too much.

Gaining publicity doesn’t have to require throwing expensive events. You don’t need to buy advertising space, either. Instead, you need to do look for new and interesting ways to attract news agencies, without spending too much. Continue reading “Four Free Ways to Gain Publicity”

5 Areas of Business You Cannot Neglect

While there are many variables to consider when deciding what makes a business successful, there are certain things that no entrepreneur can afford to neglect. Here are five essential areas of business, and how to pay better attention to them. 

Guest post by James Daniels.

The Internet is full of articles about launching startups, but the rules of maintaining a business aren’t as straightforward. While there is a wealth of information available to new business owners, entrepreneurship doesn’t come with a manual. As such, you’re bound to make a few mistakes when you’re first starting out, but some of those mistakes will have more costly implications than others. Continue reading “5 Areas of Business You Cannot Neglect”

How To Create A Winning Business Plan

A business plan is one of the most important documents you’ll ever have to write. A business plan can secure your future. Or it can have the completely opposite effect.

Guest post by James Daniels.

A business plan is one of the most important documents you’ll ever have to write. A business plan can secure your future. Or it can have the completely opposite effect. A business plan can persuade a lender to part with large sums of investment money. Equally, it can show them that your business is not an investable prospect. So, getting your business plan right is essential.  Continue reading “How To Create A Winning Business Plan”

Why You Should Study an Online Accounting Degree

While online degrees were once considered to be inferior to their campus counterparts, they have gained legitimacy in recent years as an increasing number of leading universities begin to offer online versions of many of their most popular courses.

Guest post by James Daniels.

Accounting is becoming an increasingly popular degree for students to pursue. When you consider the advantages that a career in accounting or finance can bring, it becomes clear why its popularity is on the rise. Continue reading “Why You Should Study an Online Accounting Degree”

5 Things Your Company Should do In the Event of a Cyber Attack

Companies rely on information to do business. Safely using and storing this information is vital. However, should you become a victim of a cyber-attack, what should you do to minimize the damage? 

Guest post by James Daniels.

Companies rely on information to do business, not just what comes from their marketing campaign, but also all the personal and shopping data they collect from their customers. Continue reading “5 Things Your Company Should do In the Event of a Cyber Attack”

Alternative Ways Your Business Can Increase Profit

There are many different ways for your business to increase profit, even if it has been having a downward turn. Here are five alternative ways that might inspire you.

Guest post by James Daniels.

Recent economic woes have meant that some businesses have had little growth and disappointing profits. Sometimes that’s just the way things go in business, but it doesn’t mean that business owners have to sit by and let it happen. There are many different ways for your business to increase profit, even if it has been having a downward turn. If things have been running smoothly, then growth and profit should be the next step.  Continue reading “Alternative Ways Your Business Can Increase Profit”

Five Alternative Marketing Strategies to Consider

When it comes to marketing, it’s all about communication, and just as there are many ways to communicate, so too are there many ways to market.

Guest post by James Daniels.

When it comes to marketing, it’s all about communication, and just as there are many ways to communicate, so too are there many ways to market. Marketing is important for all relations as well, from your customers to your business partners. You need to market effectively if you’re going to be as successful as you want in this business world. Continue reading “Five Alternative Marketing Strategies to Consider”

How to Boost Your Brand Potential

Having a strong company brand is key to driving your company forward, but it can be hard to know where to start when it comes to boosting your brand’s potential. However, change doesn’t have to be expensive.

Guest post by James Daniels.

Growing your company’s brand and brand positioning is key for establishing how your business relates to its current customers, while also ensuring that you continue to attract new ones. Continue reading “How to Boost Your Brand Potential”

How to Prevent Website Downtime

Guest post by James Daniels.

A website downtime is frustrating for both a visitor and webmaster. Yet, a downtime does not always equal a problem with your website – and it is preventable. We are therefore providing some handy advice to help you prevent a website downtime. Continue reading “How to Prevent Website Downtime”

4 Tips to Ensure Your Website is Doing Its Job

How can you ensure that your website is as successful as you had hoped? Here are four tips that are sure to help you out.

Guest post by James Daniels.

When you first create a website for your business, you have high hopes for it. Obviously, you hope it draws in new customers, helps you with your marketing efforts, and in turn helps your business to grow and reach its full potential. Continue reading “4 Tips to Ensure Your Website is Doing Its Job”