Ok, right as I had promised myself (and my very few readers) that I would stop doing self-promotional scrapbook-like blog posts, I stumbled upon this podcast where Jay Baer and Scott Stratten (both top 5 social media influencers according to various rankings) start talking about Maersk Line, social media and… me.
You can listen to the podcast here – it’s right at the end.
Or you can just read along on this page, because this is the transcript of the part of the podcast I’m talking about:
Scott: Yeah, I have a couple of good guys out there. Really one that has fascinated me, the one in Denmark is a shipping line called Maersk.
Jay: They were on the Social Pros podcast, Maersk Lines.
Scott: That’s how I learned about them.
Jay: See how it works. It’s circular.
Scott: That’s how much I love it. If you haven’t listened to that podcast, listen to it.
Jay: We’ll link it up.
Scott: I phoned the guy. I phoned him in Denmark and said, “You need to talk to me right now and tell me how the hell you did this.”
Jay: He’s great.
Scott: You’re a container shipping line. Go listen to that podcast. If you guys could link to it, that would be perfect for the guys.
Jay: We’ll do it.
Scott: Look at what they’re doing, and it’s one of those things where I’m saying when you’re industry is know as not being awesome, it’s the best time to be there, because nobody else is doing it.
Jay: Talk about shattering expectations.
Scott: Go do it. Please check them out. You’ll do yourself a favor. Look at how they get likes and they get community, but they understand that social media is about being social, and it’s one guy.
Jay: One of the best Instagram programs I’ve ever seen too.
Scott: Twenty hours a week is total of what they do. There are 100,000 employees. A million people recognize the brand. One guy. You can do something like that. Just be awesome.
Jay: Fantastic. Anything else?
Scott: No, that’s good.
Jay: All right.
Scott: Let’s stick with Denmark for now.
Jay: Fantastic. As a quarter Danish, I appreciate your shout-out and thank you very much. Always good to see you. This will do it for Episode 19 of Social Pros.